1) Low awareness of the regional products produced in Berg & Dal.
2) Promoting regional products by incorporating them into a themed bike ride. 3. The route made it easier to experience the region and it’s local products.
Keywords: Supporting local entrepreneurs, Promoting local products and services Culinary tourism, Developing sustainable tourism local food supply chain, bike routes, sustainable food supply chain Managing visitor pressure, Low-impact mobility, Intangible heritage Cultural tourism, Domestic tourism, Rural tourism Bike tourism gastronomic tourism agriculture
